This magazine is

an album of fables based on documentary circumstances.
Documentary starts with the intention of using material of reality
to represent the world with the aim to investigate and express feelings
and opinions. Fiction is where these documentary evidences are being
put into a framework to present it as a round-off story.
The area between documentary and fiction leaves a wide space from
well thought through interpretations to literal descriptions to rebuilt
or stage scenarios.
The magazine will work in the direction to create a novel of storylines
assembled from images and written essays around topics that tell,
explain or show individual facets.
Life, family, icons, occurrences, needs and deeds, tales and stories,
documentary and fiction, serious and light hearted, but true.
The concept will not offer life style interpretations or a consumer
focus, its guidelines are set to be a considered collection of individual
interests.
It won't be Art for the arts sake and certainly not for techniques,
but for the stories that are worth telling.
A high standard is what it aims for. A name is not what it needs,
just keep it between documentary and fiction.